Bed and Breakfast Marketing

Not long ago I did a post about making your b & b website design as attractive as possible while retaining all the power of WordPress for blogging – and thus making the most of your bed and breakfast marketing. One of the ideas was to invest a few dollars in a really professional appearance. [...]

It’s always good to keep an eye on the competition – so I’ve been browsing a few of the bed and breakfast marketing companies who appear on the first page of some search engine results. All I can say is wow – some accommodation businesses must be making really big bucks to afford those guys [...]

I’m a big advocate of using WordPress for your bed and breakfast website. It’s an approach that gives you a powerful platform yet it’s easy for you to control. You decide what you want, not some template-driven site builder, not a website designer either. I have nothing against web designers – it’s how I’ve made [...]

Fanfare please… As promised, How To Win on the World Wide Web is now available. Rather go into the content in this post I’ll direct you to its dedicated page here. You would expect me to be biased, but I really do believe it could change the way you look at promoting your accommodation business. [...]

I’m using the bed and breakfast terms because it’s one I think we’re all familiar with, but Bed-and-Breakfast-Marketing.com is intended to provide helpful articles for all kinds of small and family-run accommodation businesses. So if you’ve got a gite, a guest house, a country inn, a chambre d’hotes, a family hotel, a boutique B & [...]

Any bed and breakfast marketing should have two targets – 1. finding new guests and 2. getting previous guests to rebook. It sounds kind of obvious but it’s clearly a lot more profitable to service an existing, satisfied client than it is to attract new ones. So apart from making sure everything about their stay [...]

Bed and breakfast marketing. Like it or not it’s something you’ve got to do. Sticking up a “rooms to let” sign on your building just ain’t going to do it! But marketing is complicated right? Promotions, advertising campaigns, all that jargon? And where is the budget supposed to come from? You realize you’ve got to [...]

If you want someone to spend their vacation in your bed and breakfast, guest house, gite, chambre d’hotes or family hotel you need to differentiate yourself from those around you. Many people’s first thought is that if they’re less expensive they will do more business. Not necessarily so. Whilst there is always a place for [...]

So you’ve got a bed and breakfast business (or you’re thinking about setting one up?). Everything is in place. The only thing you’re lacking is those lovely guests. That’s the purpose of this blog. To show you ways to fill your beds – and your bank account! I’m not going to pretend it’s easy. Whether [...]